Sales funnels

Entire customer journey designed as one whole: ad, site, contact and follow-up — instead of several actions that don't know about each other.

• individuallyScope
• MarketingArea
• individual quoteLaunch

Who this is for

Companies that want a system, not isolated tactics.

Problem

Each element works separately and leads get lost along the way. Ads lead to the homepage, the page has a form, the form sends an email, and the email waits for someone to check the inbox. No one designed the transitions between these steps, so it's unclear at which point the most people drop off — and every fix is guesswork. This applies to companies that want a system, not a set of individual actions.

What we do

We design the entire customer journey as one thing: ad → site → contact → follow-up. First the map, then the individual elements.

• Map of the entire path from traffic source to follow-up
• Specification of pages, forms, communication and automations
• Integration plan and measurement of transitions between funnel stages

What's included

Four stages and in this order — measurement is last, but planned from day one:

• Funnel map
• Pages
• Automations
• Measurement

Duration

Deadline is calculated individually. A funnel is not a single element, but a combination of several, and the workload depends on the number of stages, integrations and automations — therefore we give the deadline after the funnel map, i.e. when it's clear what exactly we're building. The work order is always the same: map, pages, automations, measurement.

The result time is calculated separately: measurement of transitions between stages starts showing anything only when traffic flows through the funnel. Faster implementation doesn't shorten this, and we don't promise it will.

Cost

The workload is set by the number of stages, integrations and automations. What exactly is involved — which pages and which automations — we settle on the funnel map, before we build anything.

What you get

Predictable customer acquisition process instead of several parallel ideas. It's clear where one stage ends and the next begins, so you improve the specific transition, not everything at once. And every new channel has somewhere to lead the traffic.

What you get

• Map of the full journey from traffic source to follow-up
• Specification for pages, forms, communication and automations
• Integration and stage-to-stage measurement plan

When the problem lies elsewhere

If your problem sounds different, neighbouring areas of the same system stand right next to it — AURA connects them to each other rather than selling them separately:

• GEO / AI visibility — We organize content, structured data, and sources so that search engines and AI systems describe the company the same way it describes itself.
• Social media and content — Regular content that leads to inquiries, not just collects likes. With plan, calendar, and video.
• Reviews and reputation — Review request built into service, responses to comments and handling negativity — before it has a chance to grow.
• Google Ads — Campaigns billed by leads and orders, not clicks. With full measurement from day one.