Odbierze AURA — ten sam asystent, z którym rozmawiasz na czacie. Opowiedz o firmie własnymi słowami.
Zadzwoń terazPołączenie płatne wg cennika Twojego operatora. Rozmowę prowadzi asystent AI.
AURA może działać przez własny interfejs, aplikację oraz kanały, z których zespół korzysta już dziś. Każdy człowiek i każde narzędzie pracują na tym samym stanie biznesu.
Siedem kroków, które AURA wykonuje bez przerwy — od pojedynczego zdarzenia do wniosku, który zmienia następną decyzję.
…i z powrotem do Observe — cykl nie ma końca.
Działanie bez śladu w danych jest dla nas niedokończone. Ślad ma zawsze te same cztery ogniwa:
Poniższe liczby są ilustracją samego mechanizmu, a nie rezultatem, który osiągnęliśmy u klienta. Pokazują, jak wyglądałby ślad w danych, gdyby taka sytuacja wydarzyła się w Waszym lokalu.
AURA nie przypisuje sobie wyniku bez śladu w danych.
One page for one campaign: the same promise as in the ad, one goal, and nothing to distract from it.
Google Ads / Meta Ads campaigns, promotions and standalone offers.
The ad leads to a page that doesn't convert. A campaign click lands on the homepage, where besides the promoted service there's a menu with eight tabs, news, and an About section. The person came for one thing but got the entire company — so they go back to the search results, and you've already paid for that click. The same mechanism breaks promotions and individual services: they have no place of their own, so they end up at the bottom of the everything page.
We build a separate page for one offer or one campaign — one where there's nothing to do except what the visitor came for.
The scope is closed and doesn't grow into a corporate site — that's intentional: each new tab takes away the page's only job.
Implementation takes 6 hours – 2 days. Usually the longest part isn't the page itself but the photos and deciding exactly what the offer is and for whom — that's why we settle this at the start, not halfway through work. It's worth having the landing ready before the campaign launches: if the ad starts first, its budget goes to the old site.
This is work closed in time, and its size is set by the length of the page, the animations, how much copy has to be written from scratch and whether we prepare variants for A/B tests.
Ongoing care for such a page with a single campaign is rarely needed from day one — more often it is added once there are several landing pages and they start living lives of their own. Then it becomes part of looking after the whole, not a second contract alongside the first. The code and the domain belong to you.
Higher percentage of inquiries from the same traffic — the same ad for the same money brings more. Accounting becomes simple: one page, one goal, one number to put next to the cost per click. And the next campaign doesn't start from zero — it starts from a copy of the one that already worked.
Conversion rate = number of enquiries (forms, calls, bookings) ÷ number of visits to the page × 100%. Visits are counted from the same traffic source the enquiry came from — mixing ad traffic with organic traffic distorts the result. We take the number of visits and enquiries from your own analytics, not from our estimates: you see the real traffic, we just point out which two figures to compare. The figure means nothing on its own — it only means something once you compare it: same campaign, same budget, old homepage versus new landing page.
The two are sometimes confused because both present an offer. What sets them apart is structure and purpose.
So a landing page does not replace a homepage, and a homepage does not replace a landing page — they are two different tools for two different situations, not a cheaper and a pricier version of the same thing.
There are situations where we talk you out of this service instead of selling it.
Building the landing page takes 6 hours to 2 days of our work, but it starts with a few decisions nobody else can make for you.
The most common mistake is ordering a landing page and still running the ad to the old homepage — the page is ready, but nobody swapped the address in the campaign, so the budget lands exactly where it was meant to escape from. The second is adding a menu, social media links and links to other pages “just in case” — every such link is a legal exit route off the one page you paid for visits to. The third is one landing page for several different offers at once: the headline then has to fit all of them, so it fits none of them precisely.
Measures you can work out yourselves, without us.
If after a month the conversion rate does not differ from the old page's, the problem is usually not the page itself but the offer or the audience targeting in the campaign — worth checking before you order a second landing page.
A landing page will not fix an offer that loses on price, on lead time or on scope — it will only show more clearly that it loses. It will not generate traffic by itself: it is a destination, not a source of visits, so it needs a campaign, a mailing or a link pointing at it. It will not pick up the phone or reply to the form — an enquiry collected and left unanswered loses its value no matter how well built the page it came from is. And it will not replace positions in search results: one page with one offer rarely competes with a large site on broad phrases — that is the visibility layer, next door, in the same system.
We build the landing page on your domain or on a subdomain you choose, with an analytics account set up for your company. When we end the collaboration we take nothing away: the page code stays, the traffic and conversion history in analytics stays, the form data arriving in your inbox or calendar stays. The copy itself stays too — the headline, offer description and objection handling can move into the next campaign without being rewritten.
If your problem sounds different, neighbouring areas of the same system stand right next to it — AURA connects them to each other rather than selling them separately:
Tell us how this process looks at your company today: how many enquiries come in, who answers them and where they get lost. We will tell you what can be taken off a person, what is not worth touching, and how this area fits into the rest of the system.
Talk to Aura →Next step
We do not take everyone: first we look at your processes, sales and current systems and tell you honestly whether it makes sense for us to come in. A few questions, about five minutes.
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